BPO has become a major sector, and the traditional recruitment methods may need to be revised in this case. There needs to be more than the traditional approaches, like posting vacancies on the leading job boards. If we speak broadly, we can only reach out to 20% of the total talent pool of job hunters when only watching the job boards, and this is very true, especially for the BPO sector. As the recruits in BPO are usually the younger lot, we also search for them on trendier social media platforms like Facebook, Snapchat, Twitter and several other social media & networking sites that exist today.