With the advancement in technology, all the business organizations are adapting the latest technology available in order to grow their business and market them properly. Previously the companies used to advertise their products and market them through television advertisements, printed notice, hand brochures and then later moving on to emails and online internet advertisements. Now-a-days with the increasing number of mobile phone users, the trend among the business organizations is to reach out to the common people through their cell phones. And why that shouldn’t be when you can reach the most number of people at nominal costs. As a result, currently almost every business organizations are looking for bulk SMS services in order to reach most of their target audience.